Lake Geneva Lakefront Market Update

I was sitting on a pier last night, just after a lakeside dinner, watching the remnants of a cloudy evening sunset. Kids jigged for bass under the pier. Everything was quite fine. Fine, that is, until someone said that it’s almost August and when it’s August then summer is almost over. Sixteen weeks, someone else said, until Thanksgiving. This is what it’s like to be from the Midwest. We know when things are good, but we’re smart enough to know they won’t last forever.

If you must know why the market is still hot, take a look at your equity positions. They’re up, and when they’re up like they are, for as long as they’v been up, our market can’t help but follow. After a soggy June and a rather tranquil market, July has been as active as any month could ever be. It’s been hot outside, we know that, and that heat has poured over the market as well. If June had you thinking that the market was slowing, then July should have you feeling pretty silly for thinking such a thing.

New lakefront contracts have touched many segments of the market, with current pending deals on a charming home in Geneva Manor ($2.395MM), a new listing in between Pebble Point and Knollwood for $4.5MM, and a decent parcel on Basswood listed at $4.799MM. The Manor home and Basswood have both experienced some time on market, and both are testaments to the way our market behaves when inventory is tight. Buyers may choose to pass on certain lakefronts for a while, but after not finding a perfect match for some period of time, buyers will come back to the existing, perhaps aged, inventory and take another swing. But these two do not tell the story today, the lakefront by Knollwood is the one with the story.

I should note that this is not my listing, a condition that is causing me untold amounts of grief. This listing came to market last Sunday, and I acknowledged the really nice Lowell renovation on some of the interior spaces but didn’t feel overwhelmed with excitement. That property sold in a day. The lesson? If you have an older home that lacks excitement, and you’re thinking of selling it, you should consider your options before you list. Is your property on a large enough piece of dirt that a likely buyer will tear it down? Good, don’t remodel it first (see the Basswood pending contract). But is your property on a smaller piece of dirt that won’t necessarily make for an ideal tear down candidate, and is your house nice, but not super nice? Is it comfortable but not inspiring? Is it good enough, but not great? If so, you may want to follow the smart move of the owner on the North Shore and renovate before bringing home to market. Design tastes have changed, and if you want to capture a high dollar, you’d be wise to consider a remodel. Of course there’s only one way to determine whether or not this is right for you and your property, and that’s obviously to ask me.

For my involvement, you may have seen a listing in Indian Hills that I brought to market a week ago for $1.99MM. That lakefront home was the subject of intense showing and offer activity, but the sellers have decided not to sell. The market behaves oddly at times, and this is one of those times. Since I wrote that we’d be seeing price reductions, no fewer than six lakefronts have reduced their prices, proving that even in this active market sellers are still willing to accept the reality of their pricing aims. Today there are just 18 available lakefront homes to choose from, including one in Trinke’s, two in the South Shore Club, one at Westgate, and my listing at Clear Sky Lodge (reduced to $2.699MM over the weekend). Expect to see inventory increase over the next two months as sellers who wished for one last summer find themselves on the tail end of that summer, their wish nearly fulfilled in an exceptionally bittersweet manner. As always, if you’re looking to buy or sell on the lakefront and need help making sense of the highly nuanced and at times aggravating market, I’m here to help.

Above, the lakeside gazebo at Clear Sky Lodge.

About the Author

I'm David Curry. I write this blog to educate and entertain those who subscribe to the theory that Lake Geneva, Wisconsin is indeed the center of the real estate universe. When I started selling real estate 27 years ago I did so of a desire to one day dominate the activity in the Lake Geneva vacation home market. With over $800,000,000 in sales since January of 2010, that goal is within reach. If I can help you with your Lake Geneva real estate needs, please consider me at your service. Thanks for reading.

Leave a Comment